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Waves of Fresh Ideas

ÅŒSHAN group Expertise

ÅŒSHAN group delivers strategic and tactical insights to some recognized brands. We have been at the forefront of trade between the US, Asia, and Latin America. It is a vast wealth of hands-on experience and established knowledge that differentiates us from other companies.

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Which should you focus on? Positioning is the foundation for which you establish your brand in the long-term. You can control your “positioning” by creating a unique selling proposition and using it in all your advertising. Over time, as people become aware of your products and services, you ...

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Market Research has come a long way since the days when focus groups and surveys were the only way to understand consumers. While both methodologies still have their place in the modern market research world, a host of advanced methodologies and technologies are available to help companies ...

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One of the challenges that companies face while entering a new market is defining the right price and pricing of their offering to be competitive and successful in the market. In B2B area, there aren't any wide research on pricing issues that companies face in the markets that they are ...

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Marketing planning has become increasingly tricky in a “multi-channel” world. Developing a go-to-market strategy that most effectively and efficiently impacts your target when there are myriad ways to communicate with them–if they let you–requires a more rigorous process. We designed our marketing ...

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OSHAN group is committed to organizing extraordinary events that ensure you gets ROI on the back end. Pre and Post event planning are crucial. "Marketers who consider the show to be the main event are making a big mistake," said Ruth P. Stevens, president of consultancy eMarketing Strategy and ...

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Good business development allows businesses to profit by doing something that is tangential to their core mission. Sometimes the profit is so good, it becomes part of their core mission. Other times it supports the brand and sometimes it just makes money. And often ...

Partial Client List

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